Set Goals…Work Toward Them… Evaluate the Results…
So, what are Goals?
Goals are resolutions to achieve a desired result. Whether short or long-term, they provide a clear understanding of what the company is striving to accomplish. Setting short-term goals to reach related long-term goals is a key to success for most any business. (SmallBusiness.Chron)
You know we’re all about new resolutions and setting goals in the beginning of the year.
See Related: January Is Here, Start Building Your Business!
The truth is that it is extremely important to work on and update your business goals all year long. Sounds challenging, huh? As a business owner, you shouldn’t be afraid of setting goals or projections because there is absolutely NO downside in doing so. Also, goal setting isn’t always about revenue. It could relate to innovation, employee retention, service offerings, or anything that is important in enhancing your business.
If you’re just launching your business, start off with simple goals. Don’t try and set a goal of making a million dollars in your first year, when you don’t even have a solid product. Sorry, it just doesn’t work. The goals you set must be achievable, rather than unrealistic pipe dreams that are so far out of reach they only lead to frustration.
Let’s be super clear though. Setting business goals doesn’t ensure success. However, by failing to set business goals, entrepreneurs could find themselves in a bad situation that could have been avoided had they taken time to plan. Goals allow an in-depth look at your business from a broader perspective. It’ll give you greater confidence in what lies ahead and how your business will be able to optimize it.
Yeah, we know we can’t predict the future, but we can certainly plan for it!
Best of luck and don’t give up! We’re rooting for you and we’re here to help.